Editorial Services

Always a journalist at heart, I combine sharp research and interviewing skills with unending curiosity on every writing assignment. The result is smart content tailored to the mission and the audience, be it objective editorial, persuasive copy or instructional in nature. 

  • Feature articles, columns, op/ed pieces, blogs, social media posts, web-based content
  • PR materials: news releases, fact sheets, testimonials, backgrounders, placed feature articles
  • Scripts for speeches, videos, slide presentations, webinars
  • Technical sheets and manuals, training manuals
  • Copy editing and proofreading of any written materials; evaluation of existing materials/websites
  • Industry award, grant and request-for-proposal applications
  • Field, news, publicity and editorial photography

    Project Management

    I excel at managing projects large and small--from concept to completion, or at whatever point you need me to jump in to help you and your team get a job done. 

    Examples include:

    • Editor of custom publications, working with agency and client to plan content, assign and edit freelance writing, shepherd content through approvals and production, then leverage content through social media and other web presence.
    • Coordination of collateral, direct mail and web content creation among multiple parties and providers
    • Conference planning, including booking speakers and facilities, on-site management
    • Manager of journalistic award programs, from entry intake through judging to production of award shows
    • Illustration coordination: understanding and translating technical material into clear sketches to guide freelance professional illustrators 

    Marketing Services

    Calling on years of work at agencies and here at Cummins Consulting, I love nothing more than helping my clients research markets and the competition, hone product positioning, and plan integrated marketing communications programs. 

    Services include:

    • Identifying communication needs
    • Field and phone interviews
    • Focus group moderation
    • Questionnaire development
    • Public relations planning and execution
    • Media relations planning and execution
    • Media training